MediaDays Solutions × Paris Radio Show 2026

Sovereignty & Sustainability: Building Media Independence

Google faces 3.5 Bn€ in claims before French courts, the Spur coalition gains 30 new members (including CMA Média and Ouest-France), Canal+ demands 137 M€ from Disney. Traditional media are fighting on two fronts: independence from GAFAM and ecological transition. The TF1-M6-CMA convergence could reshape the landscape.

🎯 Target : General media directors, publisher alliances, institutional bodies.

CTV & FAST: The New Frontier of Monetized TV

88% of French households have a connected screen and the CTV market is growing by more than 30% annually. Broadcasters are launching their FAST channels, and the smart TV home screen is becoming a programmatic advertising space. For TV publishers: how to launch, operate and monetize a FAST/AVOD channel, and with which technical stack to unify linear, CTV and segmented TV in a single offer.

🎯 Target : Digital direction & channel distribution, video ad networks, streaming platforms.

Broadcast cloud-native: the end-to-end sovereign media channel

Ateme + BCE + Scaleway announce a sovereign cloud media channel, from acquisition to monetization. France Télévisions accelerates its IP migration with Colt, the SMPTE ST 2110 standard is establishing itself, and OGRAF proposes an open HTML standard for broadcast graphics. For media technical directors: modernize without exploding budgets.

🎯 Target : Broadcast technical directions: CTO, broadcast engineering, operations.

Masterclass — Generative AI for media: the basics in 15 minutes

Express introduction ahead of the "AI that produces, AI that monetises" conference.

The DOOH stack: SSP, DSP, DMP and screens — the infrastructure of the only growing traditional media

Out-of-home advertising is growing by +9 % and is the media where the technology layer is most structuring. JCDecaux unveiled the first global programmatic DOOH solution on its VIOOH SSP (57 DSPs, 30,000+ screens), Mediatransports ("Agency of the Year 2025") operates its proprietary DMP and Train Live Triggering. What stack (SSP, DSP, DMP, players, screens, footfall measurement) to operate a DOOH network?

🎯 Target : DOOH operators, outdoor media companies, AV/signage integrators.

Masterclass — CTV, FAST, AVOD: the glossary in 15 minutes

Express introduction ahead of the "CTV & FAST: the new frontier of monetised TV" conference.

AI that produces, AI that monetizes: two revolutions in one

Artificial intelligence is no longer just assisting—it is producing content, automating broadcast workflows, and empowering ad sales operations. From automatic tagging of rushes to AI-powered ad tech platforms (self-service My6, Claire_, chatbot ADésia), how are publishers and ad ops teams selecting the right tools to produce faster, monetize better, and reduce costs.

DAB+: Deployment, New Services and Business Model

DAB+ is now the foundation for digital broadcasting in Europe: lower transmission costs than FM, better resilience than all-IP in case of crisis, and room for new services. France is targeting 80% coverage by end of 2026. However, deployment is costly and raises questions about the business model. Where do we stand, and what should be done with the new available slots?

🎯 Target : Station Directors · Radio Technical and Engineering Managers · Advertising and Commercial Management · Audio Content and Podcast Publishers · DAB+ Multiplex Operators

Public Service Radio & Audio Sovereignty: Funding the Future

Public service funding is wavering: BBC World Service lost 21% of its budget, France abolished the licence fee, several countries are rethinking their model. Against this backdrop, audio sovereignty in the face of global platforms and defending radio as a 'critical infrastructure' of democracy. What models can fund independent public radio?

🎯 Target : General Managers of public radio stations · Financial and public media strategy managers · Political and administrative decision-makers (Culture/Media ministries) · Directors of public advertising sales and commercial partnerships